From cyberattacks to burglaries, retail risks vary by operation. Discover the insurance coverages storefront and ecommerce businesses may want to consider and how to start evaluating your options.
Key Takeaways
- Retail businesses may want to consider several types of commercial insurance depending on what they sell, where and how they operate, their property and inventory, and whether they have employees.
- Common retail insurance considerations include commercial property, general liability, BOP, business interruption, workers’ compensation, cyber, crime, and commercial auto coverage.
- Ecommerce businesses may have different exposures than traditional storefronts, particularly those involving cyber incidents, product liability, inventory, shipping, and business interruption.
- Convenience stores, retailers that sell fuel, and businesses that prepare or serve food may have additional coverage considerations based on their operations, including pollution liability or specialized property and liability coverage.
- Insurance needs vary significantly by business. An insurance broker can help evaluate exposures and identify coverage options based on the retailer's operations, location, property, products, and risk profile.
Retail businesses may face varying risks. A fire could damage inventory, a burglary could result in stolen merchandise, or a cyberattack could disrupt an ecommerce operation.
The appropriate retail insurance program includes a consideration of the business’s actual operations. A clothing boutique, online electronics seller, furniture store, convenience store, and retailer with multiple locations can have very different exposures.
Understanding the types of retail insurance which may be available and which risks each coverage is generally designed to address may help business owners begin to think about protecting their operations.
What Insurance Does a Retail Business Need? Common Considerations
No single insurance policy covers every retail risk. Instead, retailers may combine multiple commercial insurance coverages based on their specific risk exposures.
Depending on the business operations, common retail insurance considerations may include:
- Commercial general liability insurance
- Commercial property insurance
- Business interruption or business income coverage
- Workers' compensation insurance
- Commercial crime insurance
- Cyber insurance
- Product liability insurance
- Commercial auto insurance
- Employment practices liability insurance (EPLI)
- Umbrella or excess liability insurance
- Pollution liability insurance for certain operations
Some retailers may consider exploring a business owner's policy (BOP), which combines certain property and liability coverages into one policy. Eligibility, coverage, limits, terms and conditions vary by insurer and business.
The appropriate coverage solution depends on many factors such as business size, products sold, physical locations, ecommerce activity, inventory values, number of employees, vehicles, contractual requirements, and other considerations.
Commercial Property Insurance for Retail Businesses
For a retailer with a physical location, commercial property insurance is often an important coverage to consider.
Commercial property insurance generally covers direct physical loss or damage to insured property caused by a covered cause of loss, subject to the policy’s terms, conditions, limits, and exclusions.
Depending on the policy and business, insured property might include:
- Buildings owned by the business
- Furniture, fixtures, and equipment
- Inventory and merchandise
- Computers and point-of-sale equipment
- Signage
- Improvements made to leased spaces
- Certain property located away from the primary business location
Retailers may want to pay particular attention to how inventory is valued. A business that carries substantial inventory or whose inventory fluctuates significantly during holidays and other peak seasons may need to consider whether its property limits appropriately reflect inventory values.
Policies also contain exclusions and limitations. Certain causes of loss, such as flood and earthquake damage, may be excluded or may require separate coverage depending on the policy and location.
Property Damage and How It Can Relate to Business Interruption
Property damage can create two separate financial challenges: the cost of repairing or replacing damaged property and the income a business may lose while operations are disrupted.
Commercial property insurance generally covers direct physical loss or damage to insured property caused by a covered cause of loss. Business interruption insurance, also known as business income coverage, may help replace certain lost income and pay eligible continuing expenses when a covered loss disrupts or suspends normal operations, subject to policy terms and limits.
For example, if a covered fire event damages a retail store and causes operations to temporarily cease, property insurance may respond to covered physical damage while business income coverage may help address eligible lost income and continuing expenses during the covered restoration period.
Business income coverage is typically subject to specific triggers, waiting periods, limits, exclusions, and restoration periods. Retailers may want to understand how the coverage applies to their operations rather than assuming every business disruption will is covered.
General Liability Insurance for Retail Stores
Commercial general liability insurance coverage generally applies to covered claims alleging third-party bodily injury or property damage for which the insured is legally responsible, subject to the policy's terms, conditions, limits, and exclusions.
For retailers, one of the more common exposures involves customer injury. Examples might include a customer slipping on a wet floor or being injured by merchandise that falls from a shelf.
General liability coverage may also address certain claims involving damage to a third party’s property and certain claims alleging personal and advertising injuries.
Retailers should keep in mind that general liability insurance does not cover every business exposure. Employee injuries, damage to the retailer's own property, cyber incidents, and other professional or employment-related claims might require separate or additional coverage.
Commercial Crime and Theft Considerations for Retail Stores
Retail businesses frequently handle inventory, cash, payment information, and other valuable property, making theft an important exposure to consider.
Commercial crime insurance may provide coverage for certain losses resulting from employee theft, robbery, burglary, forgery, or other covered dishonest acts, subject to the policy’s terms and conditions.
Retailers evaluating crime coverage should consider questions such as:
- How much cash is typically kept on the premises?
- What is the value and portability of the merchandise?
- Does the business have high-value inventory?
- How frequently are deposits made?
- Which employees have access to cash, inventory, or financial systems?
- Does the business use alarms, cameras, safes, access controls, or other security measures?
- Are there multiple locations or warehouses that need to be considered?
The terms burglary, robbery, and theft may have specific meanings as defined terms in an insurance policy. Business owners may want to review policy definitions, exclusions, limits, and deductibles to understand how coverage may apply.
Insurance coverage can also complement retail risk management practices such as employee training, cash-handling procedures, lighting, surveillance, access controls, and inventory management.
Workers' Compensation Insurance for Retailers
Retail employees may experience workplace injuries from lifting merchandise, stocking shelves, using ladders, repetitive motions, slips and falls, or other job-related activities.
Workers' compensation insurance generally provides benefits in connection with covered work-related injuries or illnesses, subject to applicable law and policy terms. Depending on the jurisdiction, benefits may include medical care, wage replacement, rehabilitation, and other benefits.
Requirements vary by state, so retailers may want to understand the workers' compensation rules that apply where they employ workers.
Evaluating retail insurance options often starts with understanding the business itself.
Evaluating retail insurance options often starts with understanding the business itself.
Cyber Insurance for Retail Businesses
Cybersecurity risk isn't limited to large businesses. Both storefront and ecommerce retailers may collect or process customer, employee, payment, or other sensitive information.
A cyber incident may disrupt technology used for point-of-sale systems, inventory management, websites, order processing, and other business functions.
Cyber insurance may provide coverage for certain first-party and third-party costs associated with covered cyber incidents, subject to the policy’s terms and conditions. Depending on the policy, coverage may include incident response, data restoration, business interruption, cyber extortion, notification expenses, and certain liability claims.
Because cyber policies can differ significantly, retailers may want to review the specific coverage, conditions, exclusions, sublimits, and conditions when considering a policy.
Commercial Auto Insurance for Retail Businesses
Retailers that own or operate vehicles for deliveries, inventory transportation, service calls, or other business purposes might want to consider commercial auto insurance.
Commercial auto policies may provide coverage for certain liability and physical damage exposures involving covered vehicles, subject to the policy’s terms, conditions, limits, and exclusions.
Businesses may also want to consider how employees use personal, rented, or non-owned vehicles for work. Depending on the exposure, hired and non-owned auto liability coverage may be a consideration.
Employment Practices Liability Insurance
Retail businesses with employees may encounter claims involving hiring, termination, discrimination, harassment, retaliation, or other employment practices.
Employment practices liability insurance, or EPLI, is designed to provide coverage for certain employment-related claims, subject to policy terms, conditions, and exclusions.
As a retailer grows its workforce or expands to additional locations, employment practices may become an increasingly important consideration in its overall risk management approach.
Umbrella and Excess Liability Insurance
Retailers might consider whether umbrella or excess liability insurance is appropriate based on their particular liability exposures.
These policies may provide additional limits above certain underlying liability policies, subject to their terms and conditions.
The appropriate limits depend on a variety of factors such as the retailer's exposures, assets, contractual requirements, and overall insurance program.
How Might Retail Businesses Evaluate Coverage Needs?
Evaluating retail insurance options often starts with understanding the business itself.
A retail insurance broker may evaluate factors including:
- Whether the business operates storefronts, ecommerce operations, or both
- Products manufactured, imported, distributed, or sold
- Building, equipment, and inventory values
- Number and location of stores, warehouses, and other facilities
- Seasonal changes in inventory
- Annual revenue
- Number of employees and payroll
- Customer traffic
- Cybersecurity and payment systems
- Delivery vehicles and transportation exposures
- Crime and theft exposures
- Food preparation or service
- Fuel sales or storage
- Prior claims and loss history
These details may help retailers consider which coverages might be appropriate and what limits, deductibles, endorsements, or specialized policies could be explored.
What Additional Insurance Might Certain Retailers Consider?
Retail businesses with additional operations may have risks that extend beyond those of a traditional store.
For example, a convenience store that sells fuel might consider pollution liability insurance. Fuel storage and dispensing may create environmental exposures involving leaks, spills, or contamination that may not be covered by standard general liability or property policies.
Retailers that prepare or sell food may also want to consider exposures related to foodborne illness, equipment breakdown, spoilage, product liability, and other risk exposures related to their operations.
Depending on the business, an insurance broker may evaluate retail insurance coverages such as:
- Pollution liability
- Product liability
- Equipment breakdown
- Food spoilage coverage
- Commercial property
- General liability
- Business income
- Commercial crime
- Workers' compensation
- Cyber insurance
Retailers with fuel operations may also face specific regulatory, environmental, contractual, or insurer requirements. Coverage availability and underwriting requirements may vary based on factors such as fuel volume, storage systems, tank age, environmental controls, loss history, and location.
What Insurance Might Ecommerce Businesses Consider?
An ecommerce retailer may not have the same customer foot traffic as a storefront, but operating online may introduce other exposures.
Depending on its business model, an ecommerce retailer might consider:
Cyber insurance: Online retailers may depend heavily on websites, payment systems, customer data, and other technology, which may expose them to certain cyber-related risks.
Product liability insurance: Businesses that manufacture, distribute, import, or sell products may have liability exposure if a product causes bodily injury or property damage.
Commercial property insurance: Ecommerce businesses may still have physical property exposures, including inventory stored in offices, warehouses, fulfillment locations, or other facilities.
Business interruption insurance: A covered property loss or, where applicable, a covered cyber event might interrupt sales and other operations.
Cargo or inland marine coverage: Ecommerce retailers might consider how inventory is insured while it is being transported or stored away from a primary location.
The appropriate coverage may depend on whether an ecommerce retailer manufactures its own products, imports goods, uses third-party fulfillment providers, or sells through online marketplaces.
Learn More About Insurance Considerations for Retail Operations
Retail risk can change with the business. Opening another location, adding ecommerce, expanding inventory, introducing delivery services, preparing food, or beginning fuel sales may all create new exposures.
Acrisure's insurance professionals can help retail businesses evaluate their risks and explore commercial insurance options.
Whether you operate a storefront, ecommerce business, convenience store, or growing multi-location retail organization, reviewing coverage periodically may help you evaluate potential coverage considerations as the business evolves.
Insurance needs vary, and coverage availability and terms are subject to underwriting.
Request a personalized retail insurance quote from Acrisure.
Retail Insurance FAQs
What insurance might a small retail business consider?
A small retail business might consider general liability, commercial property, business income, workers' compensation, crime, cyber, and other coverage depending on its operations. Some businesses may qualify for a business owner's policy that combines certain property and liability coverages. Small business insurance considerations and coverage vary by business and jurisdiction.
Does retail insurance cover stolen inventory?
Commercial property or crime insurance may provide coverage for certain theft losses, depending on how the loss occurred and the terms of the policy. Theft, burglary, robbery, and employee theft may be treated differently, so applicable terms, definitions, limits, exclusions, and deductibles should be reviewed carefully.
Does business interruption insurance cover lost sales?
Business interruption or business income insurance may cover certain lost income and eligible continuing expenses when operations are interrupted because of a covered cause of loss. Coverage does not apply to every business interruption and is subject to policy terms, limits, exclusions, waiting periods, and other terms.
What insurance might online retailers consider?
Online retailers may have different insurance considerations than businesses with a physical storefront. Depending on their operations, ecommerce businesses might consider cyber, product liability, commercial property, business interruption, cargo or inland marine, and other coverage.
What might a convenience store consider for commercial property insurance?
Convenience stores may have property exposures that differ from those of other retail businesses. In addition to the building and inventory, operations might include refrigeration equipment, food preparation equipment, exterior signage, ATMs, fuel pumps, underground storage tanks, and other specialized property.
Equipment breakdown and spoilage coverage may also be relevant for stores that rely on refrigeration or food-service equipment.
A convenience store's property insurance needs may vary based on its specific operations, property, and exposures.
What insurance might a convenience store with gas pumps consider?
A convenience store that sells fuel might consider a combination of commercial property, general liability, workers' compensation, business income, crime, cyber, and other insurance. Because fuel storage and dispensing could create environmental exposures, pollution liability may also be an important consideration. Stores that prepare food may have additional product liability, spoilage, and equipment breakdown exposures.
What factors might be relevant when evaluating burglary and robbery insurance?
Relevant factors might include the amount of cash and inventory kept on-site, the value of merchandise, employee access, security measures, prior losses, and whether the business operates multiple locations. Policy definitions are especially important because burglary, robbery, theft, and employee dishonesty may be defined differently depending on the policy.
How might I find property damage and business interruption insurance for my retail business?
A commercial insurance broker can help review a retailer's property values, inventory, business income exposure, locations, and other risk factors before discussing available insurance options. When requesting a quote, businesses may want to be prepared to provide information about their operations, property, revenue, inventory, security measures, and loss history.


