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February 04, 2025

What Is Wholesale Insurance?

Wholesale insurance serves as a link between retail insurance agents or brokers and specialized insurance carriers. Learn the advantages of wholesale insurance in this article.

A wholesale insurance team meets at a conference table

Wholesale insurance refers to specialized coverage that isn't typically available in the standard retail insurance market. It involves wholesale brokers who act as intermediaries between retail agents or brokers and insurance companies, offering access to unique or high-risk insurance products that retail agents or brokers cannot easily provide.

Wholesale Insurance vs Retail Insurance

Retail insurance is sold directly to individuals or businesses through agents or brokers and typically includes standard coverage like auto, homeowners, or small business insurance. In contrast, wholesale insurance is sold through wholesale brokers to retail agents or brokers, often covering specialized or high-risk needs that traditional insurance doesn't address.

Common examples of wholesale insurance include:

  • Coverage for high-risk industries like construction or aviation
  • Insurance for large commercial properties
  • Coverage for niche liabilities like cyber or professional indemnity
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Wholesale insurance plays a vital role in addressing risks that traditional insurance cannot cover.


Key Roles of Wholesale Brokers

Wholesale brokers offer several advantages:

  • Market Access: They have relationships with a variety of insurance carriers, including those that don’t directly engage with the public, allowing access to a broader range of products.
  • Expertise: Wholesale brokers are experts in niche markets and can offer customized solutions for complex or high-risk needs.
  • Risk Placement: They can place high-risk policies that retail agents or brokers may struggle to arrange.
  • Advocacy: Wholesale brokers act as advocates to secure the best coverage for retail agents or brokers, leveraging their industry relationships.

Common Types of Wholesale Insurance

  1. Surplus Lines Insurance: This covers high-risk or unconventional scenarios that standard insurers may avoid, like natural disasters or specialty professional liability. It's provided by non-admitted carriers, which are authorized to operate in specific states despite not being licensed as traditional insurers.
  2. Excess Insurance: This provides extra coverage beyond the limits of standard insurance policies, helping businesses secure higher limits through specialized markets accessible via wholesale brokers.
  3. Specialty Lines Insurance: Wholesale insurance often caters to industries with complex or unique risks, such as environmental liability, directors and officers (D&O) insurance, or cyber liability.

The Importance of Wholesale Insurance

Wholesale insurance plays a vital role in addressing risks that traditional insurance cannot cover.

Key benefits of wholesale insurance include:

  • Customization: Tailored coverage for unique needs.
  • Expanded Market Reach: Retail agents or brokers can access a wider range of insurance options.
  • Risk Management: It helps manage risks not covered by standard policies.
  • Innovation: Wholesale insurance addresses emerging risks, creating new products for evolving market needs.

Conclusion

Wholesale insurance serves as a crucial link between retail insurance agents or brokers and specialized insurance carriers, providing solutions for complex, high-risk, or niche coverage needs. It enables retail agents or brokers to offer customized coverage for clients whose risks are outside the scope of standard insurance products. Through expertise and market access, wholesale brokers help ensure businesses and individuals get the right coverage for their unique situations.

Acrisure London Wholesale is a full-service wholesale insurance broker with specialized experience covering a broad range of product lines to offer you outstanding insurance solutions. Connect with us today to learn more.

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